Shopping channel QVC went viral after this segment of models wearing tight underwear was aired.
A section showing two pretty women showing off the latest designs in body control underwear was uploaded to YouTube and quickly had nearly 400,000 views.
The story was quickly picked up website UniLad which has had its article shared more than 7,000 times since it was uploaded today.
Making waves: The underwear segment had a lot of viewers when it was posted online
The website says the UK shopping channel QVC "has been making waves online this morning, but maybe not for the reasons they would want."
Gaining attention: The QVC segment had models showing off underwear
It then goes on to say "It’s one of those channels you stumble across when browsing the TV guide" but "you soon leave as it’s always selling a whole load of boring s*** that nobody really wants/needs."
Viral: The YouTube segment has attracted a lot of attention
It then says: "But, this time it’s tight spandex clothing worn by models, so people are paying more attention than usual."
The 10 minute footage shows the models wearing different coloured high-waisted briefs and figure-hugging vests.
Figure hugging: The models strut their stuff during the segment
Comments posted underneath the video highlight why the segment has gained such attention.
GenerationVideoGamer said: "They are both quite gorgeous."
Goran Pavlovic added: "Be mine please, you hotties."